The design process begins with an understanding of the vision you have for your website. This vision encompasses what it should look like, how it should influence user behaviour, and how it will convert visitors into real prospects.
Your new website needs to look great, so it must meet your corporate branding guidelines and reflect your company’s core values. Above all though, it’s essential that it satisfies the expectations of your target market.
As well as the look and feel, you will have some fundamental objectives for the website. Whether these are about driving traffic, converting enquiries or making sales, we hold firm to your goals and use them to drive the web design process.
Because it’s not just what your website looks like. The entire user experience and customer journey dictates how successfully your website converts prospects into customers. We use your own insights and customer data to inform the creative process. And we help you to show that you can solve your clients’ business issues.
The overall structure and layout of a site is vital to the user experience. You may already be settled on a menu structure, but if not, we can guide you in developing a logical, user-centric structure that ensures a smooth navigational experience. Your customers will see the most relevant information and easily be able to find key pages, which enhances how they engage with your brand.
We can create bespoke graphics that demonstrate your product, services or processes and can design icons to match the styling of the site.
Our web design services include:
- Overall site design
- Navigational structure
- Page layout
- User experience
- Graphics and icons
Make the right impression with a beautiful WordPress website that clearly communicates what you offer and how you can help your clients.