iDeal of Sweden
High-performance e-commerce for global mobile accessories company
E-commerce, Marketing
iDeal of Sweden manufactures and sells trendy and exclusive mobile accessories worldwide. We at Angry Creative helped iDeal of Sweden with their international e-commerce venture. This venture required a multi-site site that could handle multiple languages as well as multiple currencies and various integrations. For iDeal of Sweden, the focus was on performance as visitors from all over the world constantly visit and shop on their e-commerce. This placed high demands on efficiency, as well as function.
What did we do?
WooCommerce
Backend development
Interaction design
Consulting services
Integrations
Design services
Front-end development
UX
Dedicated hosting
Transparency in the work process
In this project’s work process, we have worked with good structure and communication between companies to reach a state of full transparency. In this type of work with a constantly growing company, new problems and needs are constantly emerging, but with a good relationship, clear communication and close cooperation, we can solve any problems as quickly and efficiently as possible.
Fast, faster, iDeal of Sweden
With a faster site, both for customers to use and for employees to manage, the result is both increased conversion and efficiency. With frequent web traffic and sales on iDeal of Sweden’s e-commerce, the need for a stable but fast site is paramount for them to continue growing as a company. With the constant expansion and globalization of the iDeal of Sweden brand and its online store, simple and efficient launches are key. With a multisite solution, shops are launched on an ongoing basis and with continued close collaboration, we are there to develop new solutions that further improve the performance and experience of the webshop, both for customers and for employees at iDeal of Sweden.
Clear structure leads to conversion
iDeal of Sweden is a company that sells through inspiration and visual expression. Therefore, a large selection and clear photographs of products are a requirement to attract and inspire customers to buy. The design of the previous site with a lack of clear product categories created problems in the form of wrong orders and misunderstanding. With an e-commerce site offering mobile accessories in different colors, specific to different models, there needs to be an easy and clear way for customers to find the product they are looking for based on the model they have. With a new design and structure of the webshop, problems in the form of wrong orders are minimized, as the customer can now easily filter among the products between colors and models.
Turning visitors into customers
Once iDeal of Sweden has captured the customer’s attention with a product, it is important to get the customer to act and make a purchase. Reducing the number of steps for the customer to find, select and then buy the product is one way to optimize conversion and offer a smooth shopping experience. With only two clicks from first selecting a product to completing a purchase, the webshop now offers a fast and efficient buying journey. With a common shopping cart and checkout, it is also easy to get an overview of selected products and to complete the purchase.
