What we worked on
Enhancing the user experience
Dusterhoff Racing faced a critical need to optimize their website’s user experience after migrating from Shopify. Their quest for a tailored design system led to challenges in integrating complex backend coding and elastic filters.
With a dedicated focus on enhancing user experience (UX), the absence of an advanced filtering system emerged as a critical hurdle. The transition highlighted the necessity to efficiently guide customers in selecting the precise parts for their vehicle models, prompting the search for a solution that aligned with their commitment to delivering personalized suggestions.
The implementation of Qala elastic filters emerged as the answer to their quest, ensuring customers were accurately presented with compatible parts while rejuvenating the seamless and intuitive journey their clientele expected.